NEON advises Testberichte.de on the acquisition of CodeCheck

17 May 2022 | NEON has advised the comparison portal Testberichte.de on the acquisition of the CodeCheck app.

Testberichte.de was founded in 2000 and is Germany’s largest independent comparison portal for smart buying decisions. The portal bundles test results on products such as cameras or smartphones from 500 German-language magazines and online reviews and makes them available in an easy-to-understand format.

CodeCheck is the most popular app for sustainable consumption in Germany. Buyers of cosmetics and food enter the product name or scan the barcode to find out which ingredients are contained and how they affect health and the environment.

With the acquisition of CodeCheck, Testberichte.de is expanding its offering perfectly and, in addition to quality-conscious consumers, is now also increasingly targeting a group interested in healthy and sustainable products. In the future, the user experience is to be decisively improved both through the further development of the app and the expansion of the classic website.

Background:

The contact to Testberichte.de came about via recommendation from the market. The NEON team regularly provides comprehensive advice on domestic and cross-border transactions in the digital environment. Our team has special expertise and market experience in advising companies and transactions in the digital environment.